Iconic bags: the Fendi Baguette

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One of the first bags to be considered an “It Bag” is the famous Fendi Baguette, which recently turned 25 years old.

The objective of the Italian firm was to create a bag different from everything that was seen at that time and that had a small size, ideal to carry under the arm, just as the French do with the loaf of bread. Hence its particular name.

In a very short time, this rectangular-shaped bag with a flap and short strap became all the rage and a success for the brand.

From its birth to the present, the Baguette was presented in an infinite number of materials, textures and colors and was the first to have a waiting list in the United States and Europe.

One of its most popular moments was when it appeared in an episode of the Sex and The City series, which automatically made her an object of desire for all fashion fans.

Did you know the history of this bag?

Source: Backstory Contents