What’s Irving Serving?
Hey there – it’s your favorite mentor, Irving, here with a little truth, a little encouragement, and a gentle push toward the camera. If you’ve ever caught yourself thinking, “Could I actually be a model?” – I’ve got news for you: yes, you could.
Hey Kidz welcome to the world of lifestyle modeling – where personality matters more than perfection, and being relatable is your greatest asset.
So… What Is Lifestyle Modeling?
Lifestyle modeling is about capturing real people in real-life moments – laughing with friends, walking the dog, working out, sipping coffee like it’s your one true love. You’re not strutting a couture runway in Milan – you’re helping brands connect with real humans. And yes, you can absolutely look fabulous doing it.
Think less “strike a pose” and more “live your life, just with better lighting.”
Who’s It For?
Guys: Whether you’re polished, rugged, sporty, or artsy – there’s a lane with your name on it. It’s about who YOU are, not just looks.
Dolls: Curvy, petite, tall, glam, minimal – lifestyle brands want the full spectrum, not just one mold.
All Others: Non-binary, trans, gender-expansive, older, younger – this space is yours too. Real people, real stories, real representation. Finally.
Basically? If you’ve got a vibe and know how to show up as you, there’s a spot in the frame for you.
What Do You Need to Start?
No need to break the bank or chase agencies right away. Here’s what actually matters:
Photos that show you. Clear, natural lighting. A few expressions. Clean styling. Save the filters for your Insta stories.
Camera comfort. You don’t need acting skills, but you should be able to smile, walk, and not look awkward holding a reusable water bottle.
Positive attitude. Show up. Be easy to work with. Treat every job like it matters – because it does. Energy is Everything!!!!!
The Kinds of Gigs You’ll See
Ads for products you actually use (think skincare, sneakers, tech, wellness)
Stock photo shoots (yes, real people get paid to “type emails” in cafes)
Catalogs and brand websites
Commercials and social media content
Lifestyle blog and influencer-style work
One day you might be fake-laughing at a salad, the next you’re “reading” a book on the beach. It’s fun, it’s flexible, and honestly? It’s kind of a vibe.
Top Tips for Slaying the Lifestyle Game
Be natural, but polished. This isn’t about perfection – it’s about showing up as your best, most relatable self.
Know your angles, but don’t force them. Think: effortless, not over-rehearsed.
Dress the part. Brands want to imagine you as their customer – so wear what feels authentic, but on-point.
Practice expressions. Smile with your eyes, react like you mean it, and work that “candid but totally planned” energy.
Be professional. Yes, lifestyle modeling is fun – but being on time, prepared, and respectful is what gets you hired again.
Final Thoughts from your Favorite Mentor
Let’s be real – lifestyle modeling isn’t about having the “perfect” look. It’s about being someone people connect with. And that’s something you can’t fake.
So if you’ve got the vibe, the work ethic, and the willingness to show up as your authentic self -you’re already halfway there. The world doesn’t need more carbon-copy models. It needs you, just as you are, with a little polish and a whole lot of presence.
Whether you’re new to this or just testing the waters, I’m here to help you find your way. This industry is changing – and trust me, you belong here.
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